Connected TV devices in USA 242 million
The penetration of internet-connected TV devices – including connected
smart TVs, stand-alone streaming devices (such as Roku or Apple TV),
connected video game systems and/or connected Blu-ray players – has
tripled in US TV homes between 2010 and now, according to recent
data from the Leichtman Research Group (LRG).Based on its Q2 survey of 1,202 US adults, LRG estimates that roughly 3 in 4 US TV homes (74%) have at least one connected TV device. That’s up from 69% last year and is more than triple the proportion from 2010 (24%).